Empowering Medical
Device Start-Ups with Strategic Marketing
Your innovation has the potential to change lives;
let us help you bring it to market.
Providing strategic guidance and consulting services to help clients develop long-term marketing plans, set goals, allocate resources effectively, and adapt to changes in the market.
Developing or refining brand identity, including brand positioning, messaging, and visual elements such as logos, color schemes, and brand guidelines.
Creating and distributing valuable, relevant content to attract and engage a target audience. This may include articles, whitepapers, case studies, infographics, and more.
Managing relationships with media outlets and influencers to generate positive publicity and manage the client's reputation. This may also include writing and distributing press releases.
Offering services related to in-person, virtual, and hybrid events, including event planning, management, and production.
Providing services related to websites and social media platforms, including: Social Media Management, Pay-Per-Click Advertising, Search Engine Optimization (SEO).
Assisting clients in creating, producing, and promoting podcasts as part of their marketing strategy.
PROJECTS
Judy is a results-oriented, strategic thinker with a passion for new ideas and new technology. She has a diverse background with over 20 years of experience working in medical device start-ups with a strong background in marketing communications, product launches, event planning, social media strategy, customer engagement, KOL Management, and clinical trial recruitment.
Prior to starting JAG Consulting, Judy worked as Sr. Marketing and Communications Manager in the structural heart space for a mitral-valve device company supporting the global marketing efforts addressing heart failure and related cardiovascular conditions. She also worked in the field of Complex PCI where she spearheaded the marketing efforts promoting the execution of the First Randomized Multi-Center Bifurcation Trial in the United States.
Judy has always been an entrepreneur at heart with a focus on health and wellness. She founded and operated a fitness business for 10+ years before shifting her career to medical device marketing. Her desire to help others achieve a healthy lifestyle and maintain the best quality of life is a constant goal.
Judy holds a Bachelor of Science in Business Administration from State University of New York at Fredonia. She is a Team Member for 3D Dartmouth Device Development Symposium and the 3D Initiative Program.